Signal Report 01 · Data provided by Merciv
Frictionless Wellness
What’s inside
Why the category outgrew the brand that named it, and what people search for instead
The judgment gap: what consumers say about GLP-1s versus what they quietly conceal
The self-sourced peptide economy forming outside clinical supervision, and who is driving it
Five inflections on the 2027 watchlist, each scored for signal strength and horizon
Download it now
The data behind it
Read the whole category, not a slice of it
Future Commerce designed the research questions and wrote the interpretation. Every number in the report traces back to a source, and the corpus underneath it came from Merciv.
Search-interest index trends across five years, plus Google Ads keyword volume for the brand and category terms
Social and community listening across Reddit and TikTok, including 2,719 peptide posts and active-member reads by drug and category
Brand-posting footprints on Meta and Instagram content-freshness reads, so claims about reach are measured, not asserted
That’s the same system brands use to answer their own questions — social, syndicated, review, and internal data in one cited source of truth. Talk to our team about pointing it at your category.
Search and volume data current to July 2026; regulatory status current to April 2026. Full methodology and every source are listed in the report.