Free gets you into the product. Base gives an individual operator more room. Pro adds the shared workspace for a small team. Enterprise begins when data, governance, and rollout matter more than a swipe at checkout.
Plan logic
The cleanest upgrade path is behavioral: one question, recurring work, team context, then governed intelligence.
Start here
For proving the habit on real consumer questions before Merciv becomes part of the work.
No credit card required
For individual operators
For founders, brand leads, and practitioners who need more room for recurring research.
Billed monthly
Most teams start here
For high-growth brands where research, marketing, and product teams need shared context.
Billed monthly
For governed rollouts
For teams that need custom integrations, security review, procurement, and rollout support.
Tailored to your rollout
The limits change by plan. The standard for the work does not.
Every plan is built around outputs that can be checked, shared, and defended.
Queries, uploads, and workspace data are not used to train models.
Start with market, brand, product, competitor, review, social, and web signals.
When the work needs governed data and procurement, the motion can graduate.
No logo wall needed here. The buying promise is simple: start with public consumer intelligence, keep every answer traceable, and graduate to Enterprise when governed data becomes part of the work.
Decision-grade
Designed for answers that need a source trail before they reach a meeting.
Self-serve first
Free, Base, and Pro are built to start in the app without a sales call.
Enterprise-ready
Custom integrations, SSO, SCIM, SLAs, and procurement live in the sales-assisted path.
Consumer focused
Useful across categories, products, competitors, cultural signals, and market shifts.
Credits are not the value. The value is defensible output: a sourced answer, a monitored shift, a brief your team can act on. Credits are simply how the app meters that output until your usage is large enough for custom packaging.
Credit logic
Low usage
Medium usage
Higher usage
The table is intentionally grouped so the real decision stays visible: who is using Merciv, how much work they are doing, and whether governed data has entered the picture.
| Feature | Free Free | Base $35/mo | ProRecommended $200/mo | Enterprise Custom |
|---|---|---|---|---|
Plan fit Choose by the shape of the work, not by a feature scavenger hunt. | ||||
| Best for | First questions | Solo operators | Small teams | Enterprise programs |
| Primary motion | Self-serve signup | Self-serve checkout | Self-serve checkout | Sales-assisted |
| Setup | Instant | Instant | Instant | Guided rollout |
Usage limits Credits, trackers, seats, and Knowledge expand as Merciv becomes part of the team's rhythm. | ||||
| Users | 1 user | 1 user | 10 users | Custom |
| Monthly credits | 50 | 500 | 2,500 | Custom |
| Trackers | 3 | 10 | Unlimited | Custom |
| Knowledge workspace | 10 MB | 250 MB | 2 GB | Custom |
Research workflow The core work is the same across tiers: ask, monitor, synthesize, and share with context. | ||||
| On-demand research | Included | Included | Included | Included |
| Source attribution | Included | Included | Included | Included |
| Recurring monitoring | Starter limits | Expanded | Unlimited trackers | Custom programs |
| Stakeholder exports | Briefs | Briefs | Team briefs | Custom deliverables |
Data and governance Self-serve starts with public signals and uploads. Enterprise is where governed systems enter. | ||||
| Public consumer signals | Included | Included | Included | Included |
| Knowledge uploads | Included | Included | Included | Included |
| Internal data integrations | No | No | No | Custom connectors |
| Syndicated data integrations | No | No | No | Custom connectors |
| Data training policy | Zero training | Zero training | Zero training | Zero training |
| Security and administration | Standard | Standard | Team controls | SSO, SCIM, SLA |
| Support | Self-serve | Self-serve | Priority self-serve | Dedicated support |
Enterprise path
If the real question is how Merciv connects to Snowflake, NielsenIQ, Circana, internal documents, SSO, or a governed rollout across teams, self-serve pricing has done its job. That is a sales-assisted conversation.
Enterprise usually means
Pricing should reduce uncertainty, not create a new spreadsheet. These are the questions most teams ask before the first swipe.
Yes. Free, Base, and Pro are built for self-serve signup. Enterprise is the sales-assisted path for teams that need procurement, security review, or custom data integrations.
A credit measures an output from Merciv. Simple answers use fewer credits; more complex outputs, like deeper research or richer deliverables, use more. The app shows your remaining credits as you work.
You can wait for the next monthly reset or move to a plan with more room. Merciv surfaces upgrade prompts in-app when you hit a credit, tracker, or seat limit, so usage does not become a guessing game.
Start with the shape of the work. A few questions and light monitoring fit Free. Recurring individual research usually fits Base. A team using Merciv across trackers, briefs, and shared context should start with Pro. If usage depends on custom data sources or a larger rollout, Enterprise is the cleaner conversation.
Knowledge is Merciv's workspace for your company context. Upload documents, research, decks, notes, and other internal material so answers can account for what your team already knows.
No. Your queries, uploads, and workspace data never train Merciv's models or any third-party model. The same zero-training policy applies across self-serve and enterprise accounts.
Use Free to test the product, Base if one person owns the work, Pro when multiple people need shared context, and Enterprise when the real requirement is governance, integrations, and rollout support.
Self-serve plans support Knowledge uploads for internal context. Enterprise plans are where Merciv connects to governed internal and syndicated systems with the security process those sources require.
Self-serve setup is immediate. Create an account, choose a plan, and start with public consumer signals or your own Knowledge uploads. Enterprise setup depends on the data sources, security review, and rollout plan.
Not exactly. General AI and social listening can remain useful. Merciv is for consumer intelligence work where the answer needs source trails, persistent context, trackers, and a brief your team can defend.
Yes. Plan changes happen from Billing & Plan inside the app. If your team grows into Enterprise requirements, sales can help move you into the right package without starting from scratch.
Yes. Monthly pricing is shown by default, and annual billing is available for Base and Pro. The annual view shows the monthly-equivalent rate and the annual total due at checkout.
